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National Rates

The rates below have been calculated based on advertising in all 104 Yellow Pages directories from the 16/12/09 to 9/12/10

    Black on Yellow +   1 Colour on Yellow White Knock Out (WKO) 1 Colour WKO 2 or 3 Colours on Yellow 2 or 3 Colours on WKO Full Process Colour
15mm S
12779
 +
-
5151
-
-
-
-
30mm S
22471
 +
-
9055
-
-
-
-
30mm H
22471
 +
-
9055
-
-
-
-
30mm V
22471
 +
-
9055
-
-
-
-
45mm S
29744
 +
-
11992
-
-
-
-
45mm H
29744
 +
-
11992
-
-
-
-
45mm V
29744
 +
-
11992
-
-
-
-
Light Face Entry
3215
  
-
-
-
-
-
-
Bold Face Entry
8517
  
-
-
-
-
-
-
Bold Face Entry + 1
11022
  
-
-
-
-
-
-
Bold Face Entry + 2
12779
  
-
-
-
-
-
-
Quarter Column
42482
 +
12855
17130
21434
21434
25690
32130
Three Eighths Column
63739
 +
19275
25694
32144
32144
38546
48198
Half Column
84971
 +
25700
34258
42850
42850
51388
64247
Double Quarter Column
84971
 +
25700
34258
42850
42850
51388
64247
Double Three Eights Column
127463
 +
38554
51393
64272
64272
77090
96375
Double Half Column
169976
 +
51406
68534
85695
85695
102806
128552
Quarter Page
127474
 +
38560
51398
64274
64274
77097
96382
Half Page
254963
 +
77103
102795
128523
128523
154196
192756
Three Quarter Page
382442
 +
115653
154195
192771
192771
231286
289126
Whole Page
509900
 +
154198
205588
257005
257005
308378
385493
Double Page Spread
1019681
 +
308344
411119
513924
513924
616678
770863
Inside Front Cover (Colour)
-
 
-
-
-
-
-
914222
Inside Back Cover (Colour)
-
  
-
-
-
-
-
914222
Outside Back Cover (Mono)
1019842
  
-
-
-
-
-
-
Outside Back Cover (Colour)
-
  
-
-
-
-
-
1223808
Single Bound Insert
1130064
  
-
-
-
-
-
-
Double Bound Insert
1510545
  
-
-
-
-
-
-
Fold Out Bound Insert
1510254
  
-
-
-
-
-
-
Menu
-
   - - - - -
84971
Coupon
-
   - - - - -
46328
CAS Basic
8517
  
-
11956
-
-
-
-
CAS Basic + 1
11022
  
-
15469
-
-
-
-
CAS Basic + 2
12779
  
-
17930
-
-
-
-

National Rates shown are an approximation, and must not be used as a quote

The display of these rates does not constitute an offer. Contracts for advertising are subject to Yell Ltd. standard Terms & Conditions. Details of ad sizes and guidelines for content of advertisements are available on request. The rates shown are an extract of the Master Rate Card which is available on request from the Pricing & Policy Group on 0845 603 7109

All rates shown are in UK Pounds Sterling and are exclusive of VAT and, where appropriate, artwork charges.